Skip to main content

Digital Sign Best Practices

Designing digital signs is similar in many ways to designing attractive webpages.

Content


Use active voice, action verbs and calls-to-action including information like dates, urls and phone numbers.

Good
Bad

Design

Represent the UNM brand, using consistent fonts, logos, and design styles.

Good branding

Bad representative of UNM brand

Good Font Size
Bad branding

Keep your font sizes large, especially for your main messages.

Large font sizes

Small font size

Good Font Size
Bad Font Size


Always ensure that text colors have high contrast with the background color.

High contrast text

Low contrast text

Good Font Contrast
Bad Font Contrast


Use simple, relevant images. No image is better than a bad or low-resolution image.

Good use of images

Bad use of images

Good Images
Bad Images
Advanced Search